Many companies are using Adobe Flex for their Rich Internet applications. Companies like StageGold, Wilson, Discovery Channel, and YourStroryOnline.net from Provo Craft. The smart developers are building their applications on an interpretive XML foundation.

For example, while building an online photo book application, we needed to provide drag & drop for photos, text and graphics onto a canvas. Using XML Authoring, all the attributes of the pages and objects themselves, are stored in XML libraries. Each object has ever changing requirements, such as rotation, size, position, shadow and image processing effects.

These are all runtime attributes that need to be created and interpreted by the online authoring application. Adobe Flex and Actionscript are great for building both XML interpreters and user interfaces designers for their Rich Applications. From dragging and dropping, sizing and rotating, to applying advanced effects, Flex is a strong development environment in the right hands.

At XMLAuthor, we understand the nature of the beast. We know how to build Rich Dynamic applications that run both online in a browser, or stand alone on your desktop. From years of building XMLAuthoring tools in C++ and MediaForge, XMLAuthor now specializes in Adobe Flex. And Flex built applications run on the ubiquitous adobe flash player, so there’s no obscure third party runtimes to install.

If you like what you see at Wilson, StageGold, NikePlus and the new scrapbooking applications from industry leader, Provo Craft such as yourstoryonline.net, then contact us for your RIA development needs.